Predicted Golf Trends

Goals

To understand the predicted golf industry trends for 2020 to 2025, and how those are projected to evolve in the next 5 years.

Early Findings

Gambling on Golf

New Distribution Platforms for Golf Coverage

Summary Of Our Early Findings Relevant To The Goals

  • Our first hour of research was spent finding two trends that could be supported with multiple sources. We found that almost all golf industry trends were hidden behind paywalls, so we had to get creative with the two trends we found. We surmised through multiple articles of the same subject being mentioned that these were golf trends, and then we did additional research to back that up, thereby providing two trends in the golf industry.
  • As well, all the publicly available articles that we did find, do discuss golf industry trends from 2020 to 2025. We did see these in paywalled sources, but we do not have access to them. Given this fact, we are suggesting pivoting the research, which is outlined in our scoping below.
  • One thing that hampered our research, other than the paid sources, was the fact that we did not know what to focus on. Industry is a broad term. Please let us know what our focus should be. For example: golf equipment trends, golf course trends, golf participatory trends or anything specific. We have provided some interesting choices in the scoping below, that can be changed with a simple comment.
  • Additionally, we assumed a global focus for this research. If a more targeted approach is desired, for example, the United States, this would have to be clearly communicated to us in any reply.
  • Please select one or more of the options provided in the proposed scoping section below.

Proposed next steps:

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