Prepared for Sebastian G. | Delivered October 1, 2019
Investment in Human Potential Hypothesis
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To find evidence that a strong organizational cultural strategy built on an investment in human potential can help a business, even in a quick sales environment.
High potential employees are
more valuable if a business correctly identifies, curate and retain these employees.
Performance should never be
Potential is not always about
the career ladder. A business should figure out what potential means for its specific culture.
that fostering a healthy corporate culture is crucial for businesses. Employees with high morale and positive attitudes are far more likely to stay and work harder.
Additionally, a healthy culture increases the business's
, thus attracting a higher caliber of potential workers.
Many organizations are
a workplace culture analysis and instead frame their workforce as an expense rather than an asset.
A successful company that developed a culture of opportunity and capturing upon potential is
. Their culture "empower[s] people through growth and learning opportunities."
found that employees that feel they are not being developed are 12 times more likely to leave.
People and culture fit
" is the number one factor
look for in their employer.
Association for Talent Development
found companies that investing in employee development have 218% higher per employee income and 24% higher profit margins than those who don't.
found that top performance sales people are also great trainers, demonstrating that investing in employees' potential is paramount to sales success.
Peak Sales Recruiting
writes, "Top performing sales organizations know that they are built on corporate culture. They handle challenges with integrity and treat them as an opportunity to grow. This breeds transparent leadership and allows reps to have a realistic view of their
, promoting an all-around strong sales culture that top reps are happy to be a part of."