To obtain information about the holiday season in 2019 to include online sales revenue (i.e. Cyber Monday, Black Friday, overall, etc), devices used and amount spent per device (i.e. desktop/mobile/laptop/iPad), recipient for gifts, top gifts bought and their brands, top gifting categories, number of shoppers across channels (i.e. online, in-store etc.), amount spent in the holiday season and other interesting information to be used in creating a pitch deck for the 2020 holiday season.