Ridesharing and Public Transportation


To understand the percentage of people using ride sharing, people using public transportation, and people using headphones on commute and then a demographic breakdown of each.

Early Findings

During our preliminary research, we were able to provide insights and statistics regarding the usage of ridesharing and public transportation in the US. We were also able to provide a demographic breakdown of those that use ridesharing in the US. Below is an overview of our early findings.


  • Research has found that 30% of Americans use ride-sharing services like Uber or Lyft.
  • Americans aged 18-29 are more likely to use ridesharing services, with 45% of them claiming to use them. This is opposed to 36% of Americans aged 30-49, 23% of Americans 50-64, and 13% of Americans aged 65+.
  • In addition, Americans with higher incomes are more likely to use ridesharing services.
  • Of those with an income of under $24,000, only 25% claim to use ridesharing services. This is opposed to 23% of people with an income of $24,000-$59,999, 28% of people with an income of $60,000-$89,999, and 41% of people with an income of $90,000+.
  • The research also found that 37% of those who live in an urban city use these services as opposed to 34% of those in the suburbs and 16% living in a town/rural setting.

Public Transportation

  • In 2018, Americans took 9.9 billion trips on public transportation.
  • Overall rail ridership increased by 0.41% in 2018.
  • Light rail ridership, such as modern streetcars, trolleys, and heritage trolleys, decreased by 3% last year.
  • Heavy rail (subways and elevated trains) overall ridership decreased by 2.6% in 2018 and overall bus ridership decreased by 1.8%.

Proprietary Research

In addition to this public search, we scanned our proprietary research database of over 1 million sources and were unable to find any specific research reports that address your goals.

Proposed next steps:

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