Sales Training Expenditures

• Around 33% of the companies surveyed mentioned that they are contemplating to increase their external training allocations.
• Around 18% mentioned that they are planning to spend more on internal training.
• Firms' spending on sales training is around $20 billion each year.
• Typical companies spend $2,000 per year in sales training.
• Companies are putting more money on training. Training budgets went up around 15%.  
• Total sales training costs are typically two to three times more than the amount paid to training providers.