Strings Music Festival

• This music festival has been held in Steamboat Springs for the last 30 years. 
• The event hosts classical music, jazz, rock, country, bluegrass, world rhythms, and often includes "Grammy Award-winners and nominees, major competition winners and principal players from the most renowned orchestras".
• In addition to their website, the company uses print ads which are paid for via ad partnerships with local companies.
• They also promote via offering educational outreach to the community throughout the year, and have recently begun to offer free online music and arts resources as well.
• While there was limited data on number of attendees, the event is held at a 569 seat venue.  

Backcountry Film Festival

• Steamboat Springs also hosts the Backcountry Film Festival, an event that is held in 110 cities across the country.
• The festival's slogan is "celebrating the human powered experience" and focuses on human-powered snow sports and conservation efforts.
• The event is promoted via a festival trailer, sample films online, and the Backcountry Blog.
• The Winter Wildlands Alliance partners with the film festival, to focus on fundraising at the screening. Winter Wildlands Alliance is "a national nonprofit organization promoting and preserving winter wildlands and a quality human-powered snow sports experience on public lands".

Steamboat Marathon

•  The Steamboat Marathon is another well-known event in the area.
• The marathon has been hosted since 1981, and has been featured nationally, as both one of the “Top 10 Destination Marathons in North America" and as a "Bucket List Marathon" by Runner's World.
• They primarily advertise via promotional partnerships with local and regional businesses.
• While there was not a note of the average number of participants available, it is noted that the race is still relatively small in participants compared to similarly well-known races.