Prepared for Saif I. | Delivered March 11, 2020
Television Ad Revenues: Foxtel
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To find information on advertising revenues by channel or by company for Australian pay TV provider, Foxtel and information on ratings share data as a percentage by channel or company.
In its 2019 fourth quarter results, "News Corp reports Foxtel revenue down by
, compared to the same three months last year." However, Foxtel's subscriber base increased by
According to 2019 data, two of the most popular channels/companies under Foxtel include
, which launched in November 2018, and
Research was able to find the
financial report of News Corp, the parent company of Foxtel.
News Corp has also released its
second quarter results for 2020
, but the results are not as detailed as the annual reports referenced above.
These reports contain a wealth of useful information because a
of Foxtel has been conducted in the reports including an analysis of the company's financial performance.
2018 financial report
presents operating results for the fiscal year that ended on June 30, 2018 on
of the report.
In reference to the above report, Foxtel's revenue from advertising amounted to
***All figures presented above are in US dollars.
Summary of Findings
An analysis of the referenced financial reports revealed that Foxtel reports its financial performance including advertising revenue in form of aggregate data for all its channels and companies.
Consequently, a breakdown of advertising revenue in terms of channels or companies may be unavailable in the public domain simply because the company has numerous channels and companies that make it unfeasible to report segmented data.
We therefore recommend that we continue with research to find the aggregate advertising revenue data for 2019 and any available information on ratings.