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Research Outline
Prepared for Karen L. | Delivered November 2, 2019
Eventbrite and Ticketmaster Revenue
Goals
To identify the 2018 revenue of Eventbrite and Ticketmaster.
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Early Findings
Eventbrite's net revenue was
$291.6 million
and 27.4% of their revenue came from outside the U.S. Therefore, Eventbrite's revenue in the U.S. in 2018 was $240.9 million. (291.6 million*0.826).
Ticketmaster is a subsidiary of
Live Nation Entertainment
.
Live Nation Entertainment's global revenue from its ticketing segment was
$1.5 billion
. The company sold
480 million
tickets across all ticketing channels in 2018 with
265 million
of those being sold through the Ticketmaster platform.
Based on the information above, approximately 55.2% (
265 million
/
480 million
) of Live Nation's ticketing business occurred through Ticketmaster in 2018. Therefore, it was calculated that Ticketmaster's global revenue in 2018 was approximately $828 million ($1.5 billion*0.552).
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Prepared By
Erin J.
1603 assignments | 5.0