Research Outline

In-home haircut companies

Goals

To have a list of the top 5 in-home haircut companies and descriptions of their competitive advantages or selling points.

Early Findings

Available Information

  • Our initial research suggests that in-home haircuts is a small industry made up of largely locally-based or family businesses. While there were various reports and articles about in-shop companies providing at-home services during the pandemic, there were no publicly available industry reports that identified at-home specific companies with the largest revenue in this sector.
  • In addition, companies that do exist don't tend not to be publicly traded (eg Glamsquad, one of the biggest), making it difficult to compile a list of the top companies by revenue.
  • However, we have been able to compile a list based on reputation (media mentions) and other claims to fame, such as years in the industry, reviews, opening a new store, or reach.

Top In-home Barbers / Haircutting Companies

  • Glamsquad had a few media mentions (eg BeautyMatter and GCI Magazine) and describes itself as "the leading in-home styling service."
  • Get Klippers is an app-based mobile haircut company. Their app has over 1,000 installs from Google Play. Though the company is relatively small, it also new and unique and seems to be growing quickly.
  • Get Short provides in-home and in-office haircuts in various cities around the US.
  • TrymCuts supplies barbers to people's homes, hotels, or offices. They have a 4.7 star rating on Google Reviews.
  • Groomsmen is a mobile barbershop, with an on-site salon and spa as well. They service Cherokee, City of Atlanta, Clayton, Cobb, Dekalb, Douglas, Fayette, Fulton, Gwinnett, Henry, and Rockdale.