Research Outline

Real Estate Drone Photography in NY

Goals

To find the market size (in USD) of the total annual spending of real estate agents and brokers within New York City, Suffolk County, and Nassau County, NY, in hiring drone pilots for real estate drone photography in order to market their real estate listings. If this data is not available, the research will be pivoted to find real estate agents in New York City, Suffolk County, and Nassau County, NY, who are currently using drones to market their real estate listings.

Early Findings

Data Availability

  • Initial research indicates that the requested information about the market size is not available in the public domain. This is because there is no public database about the actual number of real estate agents in New York City, Suffolk County, and Nassau County, NY, that hire drone pilots to market their real estate listings. Also, real estate agents that do hire drone pilots have not disclosed their annual spending in the public domain.
  • Hence, we have pivoted the research to find real estate agents in New York City, Suffolk County, and Nassau County, NY, who are currently using drones to market their real estate listings. This information is reflected in our findings and in the scoping options below.

Real Estate Agents That Use Drones to Market Their Listings

Christopher Pesce

  • Christopher Pesce works in the New York City headquartered real estate company Douglas Elliman.
  • "Christopher Pesce has over a decade of experience in commercial real estate, construction and property management in the Long Island market giving him the knowledge and expertise in leasing, sales, tenant build-outs, and development."
  • Christopher Pesce has "managed a multitude of real estate properties in Nassau County and Suffolk Counties from leasing 100,000+ SF of Class A Medical Office space to leasing multiple Retail Strip Centers, selling mixed use properties, industrial properties to leasing Luxury Apartments." His transactional portfolio in the last few years totals over $20 million.
  • Over the years, Mr. Pesce has won several awards including the "Commercial and Investment Real Estate Certified (CIREC) Number 1 Commercial Agent Award for Long Island 2020," "Costar Power Broker Top Firm Award 2019," and "President's Circle Award 2018."
  • Christopher Pesce uses "drone videos to detailed walk through videos" to list his properties. He also uses social media channels like Instagram, Facebook, Linkedin, and Twitter to attract tenants and buyers to his properties.
  • Examples of Christopher Pesce's real estate listings in NY that utilize drone photography can be found here, here, and here.

Summary

  • During the one hour allotted for our initial research, we were able to ascertain that the requested information about the market size is not available in the public domain. Hence, our initial research gave us the opportunity to pivot the research to find examples of real estate agents in NY who are currently using drones to market their real estate listings, such as Christopher Pesce of Douglas Elliman.
  • Our research indicates that there are other real estate agents in the aforementioned areas of NY that use drones to market their real estate listings. However, due to time constraint, we were not able to present additional examples in the initial research. This information can be presented if additional hours of research are allotted.
  • While specific information about the market size of the total annual spending of real estate agents and brokers within New York City, Suffolk County, and Nassau County, NY, in hiring drone pilots for real estate drone photography in order to market their real estate listings is not available, there is considerable information available about the average cost involved in hiring a qualified drone pilot for real estate photography (or videography) and the various associated factors that affect the cost. This can also be presented during further research.
  • Details on our recommended research paths have been provided in our proposals below. Please select one or more of the proposal boxes if further research is required.