Research Outline

U.S. Book Market

Early Findings


Determine how robust the United States’ print and e-book markets are to understand the opportunity for a new publishing house.

Early Findings:

Proposed Next Steps:

To provide more depth on the print and e-book market in the United States, we recommend the following:
(1) A deeper dive into which genres/segments have been experiencing the most growth over the past 5 years along with expert insight into what is driving the growth.

(3 hours, $75)