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Research Outline
Prepared for Mark G. | Delivered November 19, 2019
Seafood Menu Trends
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Goals
To obtain 3-5 trends in seafood menu items in restaurants, with at least one trend focusing on quick-service restaurants.
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Early Findings
Seafood Trends
Increased Customer Interest
Consumers
have increased interest in seafood dishes such as salmon and tuna.
Restaurants are
increasing options
of seafood dishes on their menus.
Customers have shown increased interest in
canned seafood.
Uni
, a seafood dish, has increased in popularity.
Seafood Breakfast
17% of restaurants
have begun to offer seafood in their
breakfast or brunch
menus.
This is a trend growing in
Southern cuisine
across the US.
Seafood Penetration in Casual Dining and Mid-Scale Restaurants
Seafood menu items are increasing in
casual dining
and mid-scale
restaurants
.
There has been an
18%
increase in seafood menu items.
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