Wonder

TopicPulse: Competitive Analysis

Delivered December 11, 2019. Contributor: Dagmawit W.

Goals

To obtain a competitive analysis of the following products and how they compare to a story discovery product we offer, TopicPulse. To compare the product overviews and features set by various product: Chartbeat, Share Rocket, Social News Desk, and Crowdtangle.

Early Findings

TopicPulseThis is a social media marketing software that serves enterprises and agencies.
It is an end-to-end platform for Windows.
It offers analytics and customer targeting.
It is compatible with windows and android and has a web app. This product is not compatible with Macintosh and iOS devices.
This product is used by StartUps, SMEs, agencies, and enterprises.
ChartbeatThis product empowers publishers and media companies with dynamic information and analytics in understanding what keeps people engaged.  
Chartbeat has partnered with over 60,000 media brands across over 60 countries.
There are over 50,000 sites that use Chartbeat.
This product receives over 300,000 requests received per second and has over 50 billion page views tracked per month.
Competitors This spreadsheet will be used to populate the various features and product descriptions.

Proposed next steps:

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