Prepared for Patrick G. | Delivered December 20, 2019
Primary IT Purchasers, Influencers & Needs
To obtain a summary of the commonalities and differences between buyer personas and industry specific IT roles in the healthcare systems, Higher Education, Finance, and Media industries for the purpose of creating a marketing plan for 2020.
Based on the research done in one an hour, information exist on the roles of IT professionals in different industries. We did not get to go deep into each role to determine which ones are the influencers and other areas.
IT Roles in Healthcare
Build, implement and
Collaborate with healthcare teams
to improve the outcomes of the organization
Job titles include:
specialist, System analyst, data architect, software engineer, programmer analyst, consultant, software engineer, chief information officer, chief technical officer, data quality officer, chief information security officer,
clinical applications analyst
, and Clinical Informatics
IT Roles in Higher Education
Management of units
of the Information Services division
, security, and coordination of the technology resources.
Responsible for the management of the
ERP system, file server
and networking infrastructure, learning management system, application software development, information security, BearPass Card Office operations, instructional technologies, open-access computer labs, technical training, micro-computer installation and maintenance, user support services, and policy development regarding information services for staff, faculty and students.
Jobs in IT for this industry include
classroom support specialist
, network administrator systems analyst, computer technology faculty, developer, data/research analyst, PC systems technician, Edtech specialist, database administrator and project
management IS specialist
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