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Research Outline

Prepared for dana s. | Delivered February 17, 2022

Gen Z Makeup Consumption in Males - Europe

Goals

Provide an overview of makeup use in Gen Z males in Europe. Specifically identify
  • The top 3-5 countries in Europe with the highest consumption of makeup among Gen Z males.
  • Alternatively, identify the top 3-5 countries with the highest spending on skincare among Gen Z males in Europe