Frequently Asked Questions

What if the research wasn’t what I was looking for?
We believe in the power of iteration, which is why we deliver research to your inbox quickly. Just reply with any fixes we need to make, and we’ll turn it around for you lightning fast.
What if the answer doesn’t exist?
We have a three-step approach for tackling research questions.
  1. We’ll begin by searching for the exact answer to your question using credible, publicly available sources.
  2. If the exact datapoint is not available, we’ll triangulate the answer based on the drivers for that answer while clearly articulating our methodology in case you would like to tweak anything afterwards.
  3. In the unlikely event that we’re not able to credibly triangulate the answer, we’ll provide what we believe is the next best thing based on how you’re planning to use the information. The more context you can provide the better!
Do you do primary research or subscribe to any proprietary databases?
We’ve found that the majority of insights found behind paywalls or through primary research are also available through secondary research. The real trick is knowing how and where to look, which is exactly what we’re here for. In case we come across something that could be useful to you, we’ll include a link to the paid resource with the rest of the research in case you’d like to purchase it separately.
How quickly can you turn things around?
Very quickly. We generally turn around research 24-48 hours from when you approve the project.

Do you absolutely need something sooner? Let us know, and we’ll do our best to meet your timeline.
How much does each project cost?
Since every project is different, one of our senior analysts will conduct an hour of research before kicking off any project. This one hour is billed to your card upon submission. From there, we will share research outline and propose a scope of work that can get you the information you need. We'll wait for your green light before proceeding with any additional research.
Do you have any market-specific researchers?
Our network is filled with expert generalists - we are not an expert network aligned to specific subject areas. If you feel like there is some industry-specific information we need, let us know so we can quickly focus on getting the level of depth you need.
Will the researchers know which company I work for or who my client is?
Nope. Our analysts won’t know anything about you or your clients unless you choose to share. Having said that, many of our clients do choose to provide this information to give even more context for our analysts.
Can other people see my research?
We keep the details on all of the research pages hidden to protect client confidentiality. You’re of course free to share the research content with rest of your team or your clients. Simply add their emails when prompted at the end of the chat session, and we’ll send them the research, too!